Resources For Returning Catholics
For Catechetical Leaders & Parish Staffs
CatholicsComeHome.org Media Page
!!! Resources for Returning Catholics Posters !!!

Free 11 x 17 beautiful color posters are available for your parish
through the Office of Adult Evangelization
About the Commercials
Last year, after the approval of the Bishop and the Presbyteral Council, the Diocese of
Phoenix agreed to be a Test-Market for CatholicsComeHome.org media campaign. In
September of 2007 four days were spent filming throughout Arizona, involving several local
parishes. Local Catholics shared their testimony of coming home. Clergy, religious and laity
from throughout the Diocese were involved in the professional and sometimes tedious
production of these incredible commercials. An Adult Evangelization Committee made up
of local priest and catechetical leaders in children's, youth and adult evangelization helped
assess the needs of those who were returning and create the Resources for Returning
Catholics. The commercials, scripts, and website were translated and made available in
Spanish through the partnership of the Department of Family Catechesis and
CatholicComeHome.org
The impact of these commercials is sure to be significant. The commercials will be viewable
online and DVD copies have been sent to all parishes.

Epic: This commercial will be the centerpiece of the campaign.
With several versions to run within different time slots it reviews the history of the
Catholic Church and the lasting legacy of our faith. Using recognizable images of our
Catholic identity fallen-away and active Catholics alike are reminded of the proud
tradition we have received through Christ our Lord.
Download the fact sheet here.

Testimonials: Pope Paul VI tells us that "modern man listens
more willingly to witnesses than to teachers" this collection of testimonials connects
the journey of coming back to the Catholic faith with people who can witness to their
own experiances. Many of the people sharing in this commercial live in the Diocese of
Phoenix.
About CatholicsComeHome.org
Catholics Come Home, Inc. is a private non-profit Catholic apostolate that creates and
broadcasts effective and compassionate media messages to evangelize inactive Catholics,
and invite them to live a deeper faith in Jesus Christ, through the teachings of the Roman
Catholic Church. Catholics Come Home Inc. is not directly affiliated with the Diocese of
Phoenix or the Vatican but is made up of faith-filled individuals who after returning to their
Catholic faith or re-discovering the riches of their tradition desire to share their experience
with others and lovingly invite them back.
Catholics Come Home began in 1998 with the creation of a multimedia campaign for the
Diocese of Phoenix. In a matter of only a few weeks, the ads, blessed by God’s grace,
helped 3,000 inactive souls, return to their Catholic faith!
Soon afterward, the Catholics Come Home video resources were shared with other parishes
and diocese across the United States, then with other countries. This campaign helped
countless inactive Catholics rediscover the Catholic faith and return home.
Today, the team at Catholics Come Home, Inc. combines the effectiveness of mass media
outreach, with the ease of web-based fulfillment, to create a highly effective communication
campaign. After viewing an inviting and inspiring television commercial, viewers are directed
to visit the catholicscomehome.com website to learn more about the Catholic faith, and
learn how to return home.
Airing Schedule
The commercials launch March 3rd and will be aired 950 times on all major network
affiliates,including:
KTVK-TV 3, KPHO-TV 5,KSAZ-TV 10, KPNX-TV 12 and Weather plus, KNXV-TV 15,
KASW-TV 6/61,plus the Cox Cable networks of ESPN, FOX, LIFETIME, CARTOON NETWORK,
ANIMAL PLANET, AND AMC.
99% of the households in the PHX DMA (viewers in the Valley and Northern AZ)
will see the spots…14 times!
Recommended Use
Parishes are encouraged to show the commercials to their parishioners. Either in the
context of Mass or regularly scheduled activities it is our hope that active Catholics
will get excited about this opportunity and recognize the need to share their faith. More
information can be found on the Resources for Returning Catholics Home Page. The
CatholicsComeHome.org will have streaming versions of the commercials share soon.
Assessment Page
Because this is a test-market for the launch of a national campaign CatholicComeHome.org
will be working closely with the Diocese to assess the impact of these commercials.
Statistical data produced from website activity during airing will be combined with the
observations of pastors, receptionists, and catechetical leaders. A web-based survey will be
sent out to priests, deacons, catechetical leaders, parish secretaries and receptionists
shortly after Easter.
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